Wednesday, September 28, 2016

Video Assignment

Hi Guys! Attached is a Google Drive link to my folder for our Video Assignment. Feel free to watch through my 10 clips and offer feedback, let me know if there is a problem opening. THANKS :-)



https://drive.google.com/open?id=0BwQOkNS2qolxZFJfU2s0eVFTRWc

Saturday, February 13, 2016

Anger Book (Spread Format)












Description of Projects: What, Why, How

Projects: Why? What? How?

  1. Perception (I am a Story film)
    1. What: Perception, a film that questions what is normal (in behavior,
      looks, etc).
    2. Why: Merriam-Webster defines the word “normal” as “usual or
      ordinary: not strange.” We as humans want to fit in with our peers. We buy trendy clothes, cut our hair, and act in similar ways to achieve this and to not be labeled different or weird. But what constitutes someone or something as normal? Why is weird bad?
    3. How: This film is a series of images I took in Union Square, a place known for attracting a wide variety of characters. The images tell a story about a guy who is considered “crazy” and “weird” who interacts with “normal” people. What is interesting is how the children do not have preconceived ideas about this guy, they happily sing and dance with him while most of the adults stand and watch.
  2. Me Against Myself (Projection film)
    1. What: Me Against Myself is a film about my daily struggles with
      anxiety and depression. The aim of the film is to convey to the viewer
      the overwhelming pressure and chaos that comes with this disease.
    2. Why: Mental illness is still heavily stigmatized. Mostly because people
      are ashamed and try to hide it. When I was in high school I was diagnosed with Major Depressive Disorder and Anxiety. It is something I have to live with for the rest of my life. A lot of people who suffer from depression and anxiety are frequently misunderstood by others. People assume we are being dramatic or overreacting when they really don’t understand what we go through. I wanted the viewer of my film to feel for a few minutes what depression and anxiety really is like.
    3. How: By projecting images onto a white wall and editing them to unsettling music I created the feeling of uncomfort and chaos. This is meant to simulate a combination of depression and anxiety. Ultimately this would be an art instillation where a person walks into an enclosed space where the film plays on all four walls to make one feel trapped.
  3. Untitled (Social Commentary Book)
    1. What: This is a coffee table book of a collection of images I’ve taken
      from around New York City. They will deal with various topics and show the irony I see in daily life. Some of the pictures will have accompanying commentary.
    2. Why: I really enjoy capturing moments (in photographs) that make people think. These moments are not staged and are gone within seconds. When I’m out walking around I pay a lot of attention to my surroundings and the people that are in them. I find people fascinating and so they tend to be a large portion of my photography.
    3. How: By taking my camera with me everywhere I go I end up takingthousands of pictures, some are randomly taken and some are of specific subjects. Going back to review the pictures I sometimes discover things not even I had noticed from before. I compiled the best photos into a coffee table book.
  1. Craft Magazine (Magazine)
    a. What: Craft magazine is a craft beer magazine geared towards a young hip audience of all genders.


    b. Why: As a woman who loves beer it can be difficult to navigate the craft beer world; a world currently dominated by men. This means that most of the beer magazines out there are geared towards one gender while all looking the same. My goal was to create a layout and style that was gender neutral and more fun than what is already out there.


    c. How: I kept the focus on beer and lifestyle that is not gender specific as well as using a gender-neutral color pallet.

  2. Thriftr (branding)
    1. What: Thriftr is an app geared towards students living in New York
      City that are looking for ways to save money. It will have a variety of resources including discounted tickets, money managing tips and tricks, freebies, and more.
    2. Why: New York City is one of the most expensive cities to live in in the United States. Being a student paying your way through school makes this even tougher. Everyone wants to save money but not many know where to start or what resources to use. This is where my expertise comes in.
    3. How: Luckily all my life I have been raised and surrounded by people who know how to stretch a dollar. Because of this I am basically a professional penny pincher. The resources for this app will be my own advice and “life hacks” mixed with other things I find.
  3. Thanks Nana (branding)
    1. What: A witty and comical series of shirts and merchandise that
      juxtaposes images of my nana with some of her quirkiest sayings/life
      advice.
    2. Why: I wanted to pay homage to one of the most important people in
      my life, my Nana. I struggled with ideas exactly how to do this until I realized she is truly a character on her own. Standing in at 4ft 10 and she isn’t afraid to speak her mind. My family has begun collecting her best sayings about handling life.
    3. How: I couldn’t think of a better way than to put Nana’s advice on t- shirts and merchandise for daily reminders of Nana’s wisdom. Eventually this would turn into a quirky shop.
  4. Flood Wall St (poster series)
  1. What: A series of posters for the 2015 climate change and capitalism march in New York City. As well as photographs of them wheat pasted up in Brooklyn.
  2. Why: It is hard to deny that the root of the climate crisis is our capitalistic system where the top 1% are exploiting communities and their natural resources for monetary gain with no respect for the environment. This is a subject I feel strongly about, witnessing it first hand. Because of this I designed a series of posters.
  3. How: All of the posters are silk screened and then wheat pasted up onto buildings and walls in Brooklyn. They will be photographed and compiled into an informal zine.